Increase the company's value fivefold within three years.
Challenges:
- Business performance did not meet industry benchmarks.
- Lack of clarity on how to increase the company's value.
- Collected statistics and key performance indicators (KPIs) were inconsistent and incorrectly calculated.
Solutions:
- Data Collection: Conducted data analysis for plan-versus-actual performance. Identified key deviations from benchmarks and their root causes.
- Strategy Development: Designed a business growth strategy aimed at attracting a diverse range of investors.
- Action Plan: Developed a plan to align company metrics with industry benchmarks.
- Resource Management Optimization: Established hiring budgets and revised the rate card, identifying key indicators influencing it.
- Proportional Budgeting: Introduced a systematic approach to managing overhead expenses.
- Cost Control: Reduced overhead costs and implemented strict cost control measures.
- Expertise Development: Created a plan to build domain expertise within the company.
- OKR Implementation: Introduced an OKR (Objectives and Key Results) framework to monitor plan execution results.
Results in Numbers:
- Transformations were implemented across all business departments.
- Business expenses reduced by 10%.
- Sales and marketing costs evaluated based on ROI, leading to controlled spending.
- Net profit increased by 15%.
- The company gained a clear understanding of necessary changes to drive value growth and actionable methods to influence it.
- Domain expertise development led to a 20% increase in business valuation.
